Steven Wang

Consumer BG IT UX Director Huawei Technologies Co., Ltd.

15+ years of professional UX design experience, currently working as the Director of Huawei Consumer BG IT UX team. Exposed to diverse roles, including innovation design, interaction design, visual design, frontend development, user search, information architecture and A/B testing for enterprise and consumer products in overseas companies. Believed in data-driven design, as well as brining new design concepts to daily work. Role in Huawei involves product UX design, define UI guidelines, UX process refinement, UX quality assessment, coaching and team management, leading to raise the overall UX quality of Huawei products.

How to Achieve Better UX with Product Concept Design

  • 编号

    D3-06

  • 语言

  • 课程分类

    设计

  • 课程级别

    进阶/高级

  • 时间

    2017-11-18 星期六 15:00:00 -18:00:00(Day 3)

  • 地点

  • 适用

    Product Manager

    Interaction Designer

    Visual Designer

    User Researcher

    UX Designer

Background information

Providing excellent pre-sale, mid-sale and after-sale support, along with good customer experience, is one of the best ways for companies to become more competitive, forming new values and better branding. The online support for Huawei products includes support website, support mobile application, WeChat channel, online help, etc. The greatest challenges lie within how to provide quick solutions to customers, offering dedicated recommendations, increasing the ability to self-serve, and possible accessories sale conversion. 

This workshop shares how to perform concept design systematically in a very short time, as well as the concept of data-driven design and experience to succeed in internal pitching.

Outline

Workshop introduction and forming teams 

Share Huawei’s internal UX workflow.

Share the Concept Design process of Huawei Support product. 

Group innovation design and result pitching.

Q&A. 

Participants will learn

  • Understand Huawei’s internal UX workflow.

  • Understand the Concept Design process of Huawei Support product.

  • Learn how to use data and user research results to aid your design.

  • Familiar with new UX design concept, team collaboration and conduct pitch.

  • Obtain the experience of delivering concept design in minimal time.


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